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My Professional Experience

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My core services include graphic design, email marketing, web design, copywriting, and strategizing great campaigns. I'm well versed in Photoshop, Shopify, Wix, Mailchimp, and Constant Contact.

 

My specialties are in creative writing, graphic design, photography, and strategizing marketing campaigns. I can whip up a sales-generating mailer or redesign your entire website. I can produce an online shop complete with product photography and descriptions. I have oodles of experience in all aspects of creative design. 

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I support small businesses and that brings me a lot of satisfaction. I have various clients nationwide: a chef store in Santa Cruz, a jewelry designer in Brooklyn, a boutique gallery in Indianapolis, a tattoo artist in Philadelphia, a glassblower in Oakland, a women's golf league in Aspen. I get around!

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How can I support you? Get in touch to discuss your needs. 

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I was the creator and founder of Twig Terrariums, an Award-Winning plant-based company in Brooklyn, New York. My work has been featured in The New York Times (twice!), Entrepreneur Magazine, Real Simple, Rachael Ray Magazine, NPR, and more.

 

Twig was a pioneering brand in the now multi-billion dollar houseplant industry. What was created from scratch in a Brooklyn flea market quickly grew into an internationally renowned brand. Twig revolutionized the way people thought about plants in their home and office, creating Do-it-Yourself Kits and shipping terrariums and plants door-to-door before it was cool.

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In 2012, I co-authored Tiny World Terrariums (STC Craft & Abrams Books, 2012) which is an instructional and visual guide to building terrariums using plants, mosses, and succulents. Tiny World Terrariums is in its third reprint and is an Amazon bestseller! 

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The Maslow Media Group, Inc.: MMG was named the leading and highest grossing Video Production Company in DC for ten years in a row. I worked directly with the executives as Director of Online Services, providing writing and design services for web content, job descriptions & postings, client presentations, internal documents, and more.  I managed and maintained the website and all social media platforms.

 

I am most proud of the work I did to develop the TvGigsOnline Listserv into one of the hottest job posting/sourcing sites in the Washington, DC multimedia industry. I was lovingly referred to as The Gigmeister by subscribers. 

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KD Designs, Freelancer: I have countless years of experience bringing people into the digital age. My role was to provide businesses with an online presence. These clients had established businesses but not online presence, portfolio, or marketing assets. My role was to introduce these clients to the internet and the digital age. I began with designing simple logos, organizing assets, digitizing items, securing domains, creating website portfolios, and social media accounts. I wrote web content and narratives for project summaries. I also provided photography services for before and after shots, finished pieces, works in progress, and stories from “behind the scenes” of art studios and construction sites.  Working one-on-one with artists and contractors to find their “online voice” was very rewarding! 

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